Unlock Marty Neumeier's insights on brand thinking in a resource-depleted world. Gain fresh perspectives on sustainable growth and customer-centric strategies. Find out more in this thought-provoking interview.
Author: Rob P. (Rob P.)
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Understanding the Power of Brand Archetypes in Building Brand Personality
Explore the world of brand archetypes in this video. Discover how they shape brand personality and enable brands to connect with audiences on a personal level. Gain a deep understanding of all 12 archetypes and their core desires, and learn why using archetypes in strategic branding is crucial. Don't miss out on valuable tips for growing your brand and a free brand archetypes cheat sheet. Enhance your knowledge and elevate your brand strategy today!
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Creating and Utilizing Awards for Marketing: Insights from Limited Supply
Discover insights into creating and utilizing awards for marketing from the Limited Supply podcast. Explore DTC brands' channel dependency, organic growth vs. audience buying, and strategies for business growth. Sponsored by Tapcart: Mobile Apps for Shopify. Follow Nik and Moiz on Twitter for more valuable DTC content.
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Supporting Employees and Addressing Supply Chain Protection for Luxury Brands
Supporting employees & addressing supply chain protection for luxury brands. Explore challenges, sustainability efforts & collaboration in the industry. Watch now!
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The Rise of Direct-to-Consumer Businesses in the Fashion Industry
Discover how direct-to-consumer (DTC) brands like All Birds, Good American, and Hims and Hers are reshaping the fashion industry. Learn about their strategies, customer engagement, and success stories in this insightful panel discussion.
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Understanding Resilient Consumers: Key to Business Growth
Learn the key to business growth by understanding resilient consumers. Discover their habits, preferences, and how to cater to their needs. Find out how personal concerns, macro issues, and demographics shape consumer behavior. Identify growth opportunities and implement strategies to thrive even in uncertain times.
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7 standout actions from North American cities on the 2023 A List
Discover the standout actions taken by North American cities on the 2023 A List, from investing in resilience to ramping up renewables. Find out how these cities are leading the way in environmental sustainability and paving the path for a greener future.
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The Importance of Understanding Human Behavior in Sales
Learn the significance of understanding human behavior in sales from Jordan Peterson. Discover how to market products effectively and build trust with customers. Get valuable insights and tips for success. Subscribe now!
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Harnessing Scarcity to Drive Sales: Insights from Nike and Booking.com
Discover how Nike and Booking.com harness scarcity to boost sales. Explore the principles and tactics brands use to manipulate consumer behavior and the ethical implications. Gain insights from "Alchemy" and "Influence" to make informed decisions and resist manipulation.
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The New Era of Profit-Focused Brands: A Shift from DTC Models | Fast Company
Discover the shifting landscape of profit-focused brands and the end of large-scale DTC models. Learn why sustainability and profitability are key to success.
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Unboxing Experience: Enhancing the Perceived Value of Your Product
Enhance your product's value with the perfect unboxing experience. Marketing expert Rory Sutherland shares insights on packaging, customer service, and more. Discover how to leave a lasting impression and build brand loyalty. Watch now!
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Expanding Beyond Borders: SmartSweets’ Journey to 18,000 Stores
Discover the inspiring journey of SmartSweets, a candy company with low sugar options. From humble beginnings to 18,000 stores nationwide, learn how founder Tara Bosch revolutionized the industry.
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Wellness market worth $1.8 trillion sees significant growth in recent years.
Discover the booming $1.8 trillion wellness market, experiencing significant growth and driven by demand for science-backed health solutions. Explore trends, consumer preferences, and areas of growth in this thriving industry. Don't miss out on the future of wellness!
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Automating the Billboard Industry: Innovative Solution by Romanian Founders
Learn how to make $3 million a year in the billboard industry with an innovative solution by Romanian founders. Discover four different ways to profit from billboards and hear the success story of two entrepreneurs who started their own billboard company. Don't miss out on this must-watch video!
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The increasing importance of transparency and ethical practices
Discover the increasing importance of transparency and ethical practices in the fashion industry. Dive into upcoming trends, sustainability, and the role of technology in this insightful video by Stars Design Group. Watch now!