Stop failing Valentine’s Day. Upgrade to Publicity For Good’s curated Vday round-up of ethical jewelry, luxury travel, and soulful brands built on real purpose. It seems we aren’t quite the romantics we imagine ourselves to be. Whether it’s the pace of a fast-paced world or simply a lack of inspiration, most of us usually fall...
Category: Health
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Manchester Farms Showcases Premium Quail at Winter FancyFaire 2026
SAN DIEGO, CA — January 14, 2026 — Manchester Farms, America’s premier family-owned quail farm, is heading to Winter FancyFaire 2026 to connect with chefs, retailers, and media at the specialty food industry’s newly reimagined trade show. The event, hosted by the Specialty Food Association, takes place January 11–13 at the San Diego Convention Center....
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Cooper Street Snacks to Showcase New Products at Winter FancyFaire
SAN DIEGO, CA — January 14, 2026 — Cooper Street Snacks, the Michigan-based, family-owned brand known for its clean-label, better-for-you cookies and granola bakes, is heading to Winter FancyFaire 2026, the specialty food industry’s reimagined trade show. The company will be on the floor meeting buyers, distributors, and media while sharing its expanding lineup of...
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Why Functional Beverages Are Replacing Alcohol During Dry January
Dry January participation jumped 36% in 2025 as consumers redirect spending toward wellness-oriented alternatives Boston, MA., Jan. 6, 2026 — Dry January has evolved from niche wellness challenge into mainstream consumer behavior, with 47% of monthly alcohol drinkers having attempted the challenge. The shift reveals broader forces transforming how Americans approach daily beverage choices, particularly...
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Why Functional Beverages Are Replacing Alcohol During Dry January
Dry January participation jumped 36% in 2025 as consumers redirect spending toward wellness-oriented alternatives Boston, MA., Jan. 6, 2026 — Dry January has evolved from niche wellness challenge into mainstream consumer behavior, with 47% of monthly alcohol drinkers having attempted the challenge. The shift reveals broader forces transforming how Americans approach daily beverage choices, particularly...
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Publicity For Good Showcases Client Success at BevNET Live Pitch Slam, Highlighting Breakout Beverage Innovators
PFG-supported brands shine as industry leaders, investors, and national media gather in Marina del Rey Los Angele, CA., Dec. 12, 2025 — Publicity For Good (PFG), the #1 communications agency for purpose-driven brands, announced the standout performance of several clients at BevNET Live Winter 2025, the beverage industry’s premier event for innovation, founder storytelling, and...
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Hydration for Zone 2 Training: Why the $38B Sports Drink Market Misses the Endurance Economy
Last updated: 30/12/2025 terça-feira Elite endurance athletes spend 90% of training below 80% of maximum heart rate or a pace where “most elite athletes spend 90% of their training in low [heart rate] zones” (InsideTracker). Yet the $38.42 billion global sports drink market (Grand View Research) remains dominated by high-sugar formulations designed for explosive efforts and...
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How Condition-Specific Hydration Became Critical to Gut Health and Disease Prevention
Chronic underhydration affects 50% of US adults (Medical News Today), yet most people don’t realize inadequate hydration creates 4.21 times greater disease mortality risk (Nutrients). Simultaneously, groundbreaking 2024 research confirms “water restriction disrupts gut homeostasis” and decreases immune cells (iScience), revealing hydration’s fundamental role in immune function and digestive health. Yet medical conditions like diabetes,...
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How to Choose Clean Supplements That Actually Work
Last updated: 16/12/2025 martes Walk into any supplement store these days. You’ll find walls of bottles screaming about being “clean” and “pure.” Thing is, most of ’em aren’t telling you the whole story. Over 80% of health-conscious shoppers now demand clean label products, which means brands are finally waking up. But slapping organic buzzwords on...
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Why You’re Still Tired After 8 Hours of Sleep (And What Actually Helps)
Last updated: 12/11/2025 Thursday You set your alarm for a full eight hours, you actually stayed in bed the whole time, and you still woke up feeling like you got hit by a truck. Sound familiar? Here’s the thing most people miss: sleep quantity and sleep quality are two completely different animals. You can spend...
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Why Your Perimenopause Nutrition Needs Are Different (And What to Eat About It)
If you’re in your late 30s or 40s and suddenly your usual diet isn’t cutting it anymore, you’re not imagining things. Your body is changing, and what worked at 30 might be working against you now. During perimenopause, your estrogen levels start their decline, and this hormone does way more than regulate your cycle. It...
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Why Honey Water Beats Plain Water for Hydration
Discover how adding honey to your water transforms ordinary hydration into a wellness ritual that actually works You know you should drink more water. You’ve heard it a thousand times. But here’s what nobody tells you: plain water doesn’t always cut it when your body needs real hydration support. That’s where honey comes in,...
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The Hidden Cost of Sugary Drinks on Your Daily Hydration
You grab a soda during your afternoon slump. Or maybe you reach for that sweetened iced tea because plain water just feels boring. Here’s what nobody tells you: those sugar-loaded drinks aren’t just empty calories. They’re actually working against your body’s hydration needs. Most people think any liquid counts toward staying hydrated. That’s technically...
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Unveiling the Ancient Wellness Secret in Your Water Bottle
The type of water bottle a person uses makes more of a difference than one may think. While plastic leeches chemicals, microplastics and stainless steel offers nothing beyond storage, one material has been utilized for thousands of years to enhance health and wellness: pure copper. While modern science has only recently begun to confirm the...
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How Convenience Stores are Shifting to Meet Consumer Wellness Trends
Your neighborhood gas station just got a makeover. Cold-pressed juices now occupy prime cooler real estate where sugary sodas once reigned supreme. Protein bowls sit next to the roller grill hot dogs. Organic beverages chill alongside traditional soft drinks. This isn’t a fluke—it’s a nationwide transformation sweeping through America’s 150,000 convenience stores. Consider the data....