USDA Organic Functional Hydration Brand Expands Retail Footprint Corona Del Mar, CA — LEVL, a USDA Organic functional hydration brand focused on mind + body balance, announced today that its full product lineup is now available in over 350 Target stores across the East Coast. The launch represents a significant retail milestone for the brand...
Author: PFG Team (PFG Team)
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What Does Neurodivergent Mean? A Parent’s Guide to Understanding Learning Differences
We are currently in the middle of neurodiversity week, and as such, it and similar terms like neurodivergence are being used across several media, some talking about the importance of inclusion, others explaining why some kids take 3 hours to finish homework. In that sea of technical to educational information, it gets to a point...
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Everbowl Celebrates Grand Opening in Hamilton Mill
New Georgia Location Brings “Fuel for Movement” Lifestyle to Metro Atlanta Families DACULA, Ga. — February 5, 2026 — everbowl, the superfood franchise known for fueling movement and powering active lifestyles with its superfood bowls, is opening its newest location in Hamilton Mill. The grand opening will take place on Friday, February 13, inviting the...
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Publicity For Good’s Top Publicists Shine in Qwoted 100 as Top Performing PR Professionals
PFG’s Heather Holmes and Aura Lyris spotlighted for PR excellence with their purpose-driven media relations NASHVILLE, Tenn., Feb. 2, 2026 — Publicity For Good (PFG), the No. 1 communications agency for purpose-driven brands, announced today that founder Heather Holmes and senior publicist Aura Lyris have been named to the Qwoted 100. This index identifies the...
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Local Wellness Chef Raleigh: Why Anti-Inflammatory Meal Planning Became Medicine’s Missing Link
The personal chef services market exploded from $16.6 billion to a projected $31.5 billion by 2034, yet something unexpected emerged—clients stopped requesting gourmet experiences and started demanding medical outcomes. “Clients view food as medicine—and want every meal to support well-being” (The Chef Agency), fundamentally shifting what defines premium culinary service. Meanwhile, research confirms chronic inflammation...
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How Traditional Cooking Keeps Your Gut Healthy
The relationship between diet and gut health has been sadly simplified in current discourse, with most people reducing the concept of gut-friendly food to either yogurt or kombucha, which severely limits our options. But what if building a healthy gut could be more than just consuming the same two types of product everyday? Well,...
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Retinol for Mature Skin: Why Half of Women Over 50 Abandon the One Product That Actually Works
You bought the retinol serum everyone raves about. You followed the rules—started twice weekly, used pea-sized amounts, applied sunscreen religiously. Your skin turned red, then flaked, then burned. Three weeks in, you quit. Your bathroom cabinet now holds another $60 bottle you’ll never finish, joining the 50% of women who abandon retinol (Lesielle) within their...
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MINT Professional Hair Tools Showcases Revamped X-Long Curling Iron with Enhanced Heat Technology
Updated styling tool features four heating elements, faster heat-up time, and improved ergonomics refined through year-long design process LOS ANGELES, CAL (January 26, 2026) — MINT Professional Hair Tools has released an upgraded version of its X-Long Curling Iron after more than a year of design refinement, incorporating advanced heating technology and precision ergonomics that...
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Honey Water Benefits: The Original Energy Drink That Ancient Olympians Knew Would Fuel Your Day
The $120 billion sports and energy drink industry has convinced consumers that hydration requires lab-engineered electrolyte formulas and synthetic caffeine derivatives. Yet “eating honey became a fad, and honey was sought in great quantities to give energy to athletes” (Four String Farm) in ancient Greece—2,700 years before Red Bull and Gatorade. When Olympic champions in...
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Friendsgiving: Letting Go to Make Space as the Holidays Approach
This time of year has a way of pulling us back into old habits before we even realize it has happened. We step into November, and suddenly there is a list of things we think we are supposed to do: Host the dinner, prepare the menu, coordinate the family schedules, keep everyone comfortable, anticipate needs...
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Four Seeds, Two Phases, and the Hormone Hack Taking Over Women’s Wellness
When Ashley Azouri’s period cramps became unbearable, she tried everything. Nothing worked until she discovered seed cycling, a naturopathic practice that changed her relationship with her menstrual cycle. Within weeks of adding specific seeds to her diet, her cramps disappeared. Her skin cleared. Her energy stabilized. That personal transformation became CycleSnax, energy bites formulated around...
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Natural Ways To Reduce PMS Symptoms
PMS sucks. There’s no way around this fact. Nobody likes feeling like crap for 1-2 weeks every month. But while PMS might never stop sucking, that doesn’t mean it has to suck that badly. There are natural ways to handle PMS, ways that our body actively seeks and rewards us for. The Importance of a...
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PFG Spotlights Cooper Street Snacks and Manchester Farms Quail Eggs for FoodMaxxing at Winter FancyFaire*
SAN DIEGO, CA — As the Specialty Food Association (SFA) crowns “SenseMaxxing” as the 2026 Trend of the Year at the inaugural Winter FancyFaire in San Diego, the industry is seeing a seismic shift in how consumers interact with their food. Publicity For Good (PFG), #1 communications agency for purpose-driven brands, is proud to celebrate...
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Most People Fail at Valentine’s Day: Show Some Love with PFG’s V-Day’s Round-Up
Stop failing Valentine’s Day. Upgrade to Publicity For Good’s curated Vday round-up of ethical jewelry, luxury travel, and soulful brands built on real purpose. It seems we aren’t quite the romantics we imagine ourselves to be. Whether it’s the pace of a fast-paced world or simply a lack of inspiration, most of us usually fall...
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The Most Sustainable Piece in Your Closet
Did you know that the most sustainable piece of clothing is the one currently hanging in your closet? Illuminated Threads does. We’ve all seen the campaigns: brands launching a new line of “eco-friendly” hoodies or t-shirts telling you that buying them is an act of activism. But isn’t it a bit ironic? In the U.S....